Prime Chuck Creative | Portfolio Categories Case Studies
Concept, copy, brand, naming. From marcom to advertising, Prime Chuck Creative is a valuable, complementary creative resource for agencies and clients alike.
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Posted at 19:59h
in
by Erin
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The Challenge
GPB Scientific is a pioneering biomedical company that has developed a microfluidic technology to separate blood cells that is faster, cleaner and less destructive than traditional methods like centrifuges that use the force of inertia. This...
Posted at 02:49h
in
by Erin
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The Challenge
Chevron was lagging in retail gasoline sales due in large part to a lack of product differentiation and a high price at the pump. Claims of superior chemistry weren't moving the needle. How could they engage...
Posted at 21:33h
in
by Erin
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The Challenge
Despite a rich history that took Orchard Supply from a Depression Era farmer's co-op in 1931 to being the first hardware, home, and garden superstore, the advertising was all about weekend sales and low, low prices, using essentially the same...
Posted at 00:21h
in
by Erin
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The Challenge
BATS Improv innovates the craft of improvised theatre through engaging, playful, creative performance and training. It is San Francisco's most highly acclaimed and longest-running improv company and school and the center for the unique style that BATS...
Posted at 05:06h
in
by Erin
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The Challenge
Mobile business solutions provider TrueContext needed a name for its new software package for completing sales, service, and data collection forms while in the field.
The Process
We generated hundreds of names, presented a dozen (with rationales and preliminary domain availability info), and worked with the client to find...
Posted at 23:26h
in
by Erin
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(formerly the Cleo Eulau Center)
The Challenge
The “Cleo WHO Center?” This unique group of social and emotional learning experts had been empowering teachers and helping them and their students become more resilient since 1994. The CEC was ready for further growth, but it was held...