Prime Chuck Creative | Portfolio Categories Retail
Concept, copy, brand, naming. From marcom to advertising, Prime Chuck Creative is a valuable, complementary creative resource for agencies and clients alike.
creative, advertising, copy, writing, copywriting, naming, branding, brand, concept, strategy, marketing, rebrand, rebranding, project, ad, radio, television, TV, print, digital, outdoor, point of sale, point of purchase, customer engagement, editing, write, edit, consultant
22
archive,tax-portfolio_category,term-retail,term-22,ajax_fade,page_not_loaded,,qode-child-theme-ver-1.0.0,qode-theme-ver-14.5,qode-theme-bridge,disabled_footer_top,wpb-js-composer js-comp-ver-6.8.0,vc_responsive

Archive

13 Mar

Posted at 02:49h in by
0 Likes

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="2/3"][vc_column_text] The Challenge Chevron was lagging in retail gasoline sales due in large part to a lack of product differentiation and a high price at the pump. Claims of superior chemistry weren't moving the needle. How could they engage...

29 May

Posted at 05:57h in by
0 Likes

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/2"][vc_column_text]Function: Concept & Copy Channel: Brand Book, Print, OOH, Signage   ABOUT THIS PROJECT Prime Chuck Creative partnered with Gilleran Supply and art director Chris Chaffin to concept, write and design a brand book for a rebranding effort focusing on a...

10 Mar

Posted at 21:33h in by
0 Likes

[vc_row][vc_column width="1/1"][vc_empty_space height="20px" image_repeat="no-repeat"][/vc_column][/vc_row][vc_row][vc_column width="1/2"][vc_column_text] The Challenge Despite a rich history that took Orchard Supply from a Depression Era farmer's co-op in 1931 to being the first hardware, home, and garden superstore, the advertising was all about weekend sales and low, low prices, using essentially the same...

09 Jun

Posted at 20:03h in by
0 Likes

[vc_row][vc_column width="2/3"][vc_video link="https://vimeo.com/117844477"][vc_empty_space height="20px" image_repeat="no-repeat"][vc_video link="https://vimeo.com/117886379"][vc_empty_space height="20px" image_repeat="no-repeat"][vc_video link="https://vimeo.com/118352840"][/vc_column][vc_column width="1/3"][vc_column_text]Function: Concept & Copy Channel: TV & Video   About This Project With the success of the Timeless Values campaign for radio, Orchard Supply wanted to have a television presence. Radio's a lot cheaper to produce and place than TV,...

13 Mar

Posted at 05:03h in by
0 Likes

[vc_row][vc_column width="1/2"][vc_column_text]Function: Branding, Concept & Copy Channel: Digital, Direct Mail, Outdoor, Point of Sale, Print, Radio, TV & Video   About This Project Prime Chuck Creative partnered with Gilleran Supply to bring some pizzazz to an annual Pep Boys promotion we named "Founders Days." Focusing on in-store messaging with...